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Meta's own published research finds the likelihood of a conversion falls by roughly 45% by the fourth repeat exposure to the same creative, and declines from the first repeat onward - there is no warm-up period. That makes the number of distinct hooks and formats you can put into a testing cycle each month the most controllable variable in the account, which is exactly what a production line delivers and a single shoot cannot.

In the EU, yes. The AI Act's transparency obligations require realistic synthetic content to be machine-readable and disclosed to viewers. In the US, an AI persona presented as a real customer is an endorsement claim under FTC guidance. We deliver every cut with the platform AI-disclosure flag pre-set, and we will not script a first-person claim your legal team has not cleared. Treat this as a legal question for your counsel, not advice from us.

That is the question we design against. Every cut goes through a human pass for label fidelity, packaging accuracy, hand and product physics, and platform compliance. Cuts that fail the pass are re-rendered, not shipped. If a cut does not hold up, you do not receive it.

Anything whose selling property is complex physical behaviour: fabric drape in motion, transparent liquids poured at speed, hinged mechanisms, and anything requiring a face and a product to interact closely for a long take. We say so before we quote rather than after we deliver - and for those we recommend a hybrid with a small live shoot.

Synthetic performers, not real customers or licensed actors. They do not depict identifiable living people, and we will not reproduce a specific person's likeness without written agreement. Scripts are written as brand claims, not as sworn customer testimony.

Product photography you already own - packshots, lifestyle images, or simply your listing or Shopify URL. Brand guidelines if you have them. That is the entire intake. No samples shipped, no studio day, no creator casting.

You do. Full transfer of the finished films and the masters, with no usage window, no renewal fee and no per-platform licence. If you stop working with us you keep every delivered master; project source files stay with the studio.

Yes, and it is a distinct discipline. Listing video, A+ and Premium A+ modules, Brand Story and Sponsored Brands Video each carry their own duration, ratio, file size and codec requirements. We encode to Amazon's published specification so assets clear on first upload, and re-encode at our cost if one is rejected on spec.

Scripts within two business days of intake, first finished cuts within five business days of receiving usable photography. A fixed monthly calendar applies after that.

If the rejection is technical - spec, file, safe zone - we fix it at our cost. If it is a policy rejection on the claim being made, we rewrite the script once at no charge; the claim itself remains your responsibility, because only you know what your legal and regulatory position allows.

Yes - white-label or co-branded, your choice. You keep the client relationship and the margin, we run the production line under your brand. See the agency page.

All of them. Localisation is a re-cut, not a re-shoot: the same film ships with a new voice, new on-screen text and market-appropriate framing. Producing for eleven markets costs a fraction of producing for one, which is the structural argument for this model.