Industry

Video ads for
haircare brands.

Haircare converts on motion. A jar of edge control or a styling gel is unsellable as a still. We produce the video that fixes it - from the product photography you already own, in the volume the category actually needs.

Ogamama produces UGC ads, product films and Amazon video for haircare brands, from existing product photography, on a written quote. Application, then movement. The hand, the product, the finish, the hold.

What works in this category

Application, then movement. The hand, the product, the finish, the hold.

Hooks we would open with

  • "Edge control that actually holds."
  • "One product, four styles."
  • "The 30-second version of my routine."

The constraint to design around

Texture-specific casting matters more here than in any other category. We produce variants per hair type rather than one universal cut.

Format order we would run for haircare brands

  1. Demo in use - Application first. Nothing about a gel or edge control converts as a still.
  2. Before / after - Hold at eight hours is the actual claim being tested.
  3. Creator testimonial - Produce a variant per hair texture rather than one universal cut.
  4. Listicle - One product, four styles. Cheap volume that fits the category's browsing behaviour.
  5. Macro / texture - Slip and consistency, shown close.

What it costs

Quoted per finished video on a batch, or per month on a production line including seasonal re-cuts and localisation. Full rights transfer, month to month, no usage fees. How we quote.

Where these videos run

Meta Feed, Reels and Stories; TikTok including Spark-ready assets; YouTube Shorts; Amazon listing, A+ and Sponsored Brands Video; Shopify product pages; and retail media networks. Every cut ships in 9:16, 1:1 and 16:9 with burned captions.

Related

Supplement brandsSkincare brandsPet brandsBeauty brandsFood & beverage brandsCoffee brandsDTC startupsAmazon video for this category →

Work in and around this category

Biofloral · Creator adUGC-008 / 9:16
Biofloral · Creator adUGC-009 / 9:16
Biofloral · Creator adUGC-010 / 9:16
Biofloral · Creator adUGC-011 / 9:16

Roll 02 / 16:9 wide

Haircare / edge controlPRD-015 / 16:9
Haircare / stylingPRD-016 / 16:9
Haircare / treatmentPRD-017 / 16:9
Haircare / gelPRD-018 / 16:9

Next step

Video for haircare brands, produced from photos you already own.

Send one SKU. You get one finished cut back within two business days, free, before anything is signed.

Order a free tasting See pricing